5 Trends for e-commerce in 2020

The new decade is about to start and will bring with it numerous digital innovations and fresh e-commerce trends. In particular, online traders and marketers should not oversleep, but should have them on screen in good time - in two senses of the ...

Web Summit 2019: Top 3 Topics From The Largest Tech Conference in The World

The eleventh edition of the Web Summit brought great speakers and necessary discussions for the future of technological innovations. It was a step back to an overall look at how great we are dealing with our latest creations. Would data protection ...

Black Friday fever: Online customers want more than just bargains

When the starting point of the Christmas business is debated, then Black Friday is certainly a hot candidate for it. 99% of all consumers in Germany are familiar with the shopping event, which is known for its extremely favourable offers. The annual ...

ODOSCOPE in Berlin: Full speed ahead for MARKETING ANALYTICS SUMMIT!

Soon it will be! This year's MARKETING ANALYTICS SUMMIT, the conference for digital analysts, will take place in Berlin on November 18 and 19. Now with a 17-year conference history, the focus is on the exchange of marketing analyses. In addition to ...

10 Data & Analytics Trends that (will) change your business

Data is generated and collected in almost all industries in unimaginable quantities. According to the IDC report, the amount of data worldwide will increase from 33 Zettabyte in 2018 to 175 Zettabyte in 2025. For clarification: 175 Zettabyte = 175 ...

Expert Interviews: Data-driven Customer Experience Insights by Marc Preusche (DEPT)

The following article is an excerpt from an interview with Marc Preusche, which we conducted as part of our work on our white paper on data-driven customer experience optimization. Marc is Managing Director of DEPT DATA & INTELLIGENCE (formerly ...
Whitepaper CX Optimization

Technologies in commerce: 5 innovations that (will) revolutionize commerce

For years there have been technologies in commerce, that have reinvented processes, structures or departments. Between the invention of the cash register in 1879 and the start of online commerce in the late 1990s, countless small and large ...

RECO, AI or ML: This is the artificial intelligence of Amazon & Co

Online-shops are operating in an environment that has changed rapidly over the last 10 years. Small companies in the online trade are already throwing buzzwords like "Machine Learning", "Artificial Intelligence" or "Recommendations" around. An ...

Use the potential: Individually relevant product lists through situationalization

Suppose a user visits your online store for the first time and looks for inspiration. All he knows is that he wants to buy something, but not exactly what yet. He clicks on one of the categories in the menu and ends up in one of the product lists. ...
1 2 3 >

Mehr Insights zur CX-Optimierung?

Jetzt Dein Whitepaper sichern und von Top-Experten wie Zalando, konversionsKRAFT & Co lernen!

Kostenlos herunterladen

Subscribe to our monthly newsletter