Web Summit 2019: Top 3 Topics From The Largest Tech Conference in The World

The eleventh edition of the Web Summit brought great speakers and necessary discussions for the future of technological innovations. It was a step back to an overall look at how great we are dealing with our latest creations. Would data protection ...

Black Friday fever: Online customers want more than just bargains

When the starting point of the Christmas business is debated, then Black Friday is certainly a hot candidate for it. 99% of all consumers in Germany are familiar with the shopping event, which is known for its extremely favourable offers. The annual ...

ODOSCOPE in Berlin: Full speed ahead for MARKETING ANALYTICS SUMMIT!

Soon it will be! This year's MARKETING ANALYTICS SUMMIT, the conference for digital analysts, will take place in Berlin on November 18 and 19. Now with a 17-year conference history, the focus is on the exchange of marketing analyses. In addition to ...

10 Data & Analytics Trends that (will) change your business

Data is generated and collected in almost all industries in unimaginable quantities. According to the IDC report, the amount of data worldwide will increase from 33 Zettabyte in 2018 to 175 Zettabyte in 2025. For clarification: 175 Zettabyte = 175 ...

Do it like HelloFresh, About You & Co.: 5 tips for the shopping behavior of your customers

Where online business used to be laughed over years ago, in today's digital age it is more in focus than ever before. A company that operates without an online shop, web presence or social media channel? Not imaginable anymore! In 2019, customers ...

Expert Interviews: Data-driven Customer Experience Insights by Marc Preusche (DEPT)

The following article is an excerpt from an interview with Marc Preusche, which we conducted as part of our work on our white paper on data-driven customer experience optimization. Marc is Managing Director of DEPT DATA & INTELLIGENCE (formerly ...
Whitepaper CX Optimization

4 Myths of Customer Experience & why you shouldn't believe them

Delivering an excellent Customer Experience (CX) has become the supreme discipline in online business. Nevertheless, according to a Bain & Company study, 80% of companies are certain: "We already shine with an excellent customer experience!" ...

The 3 highlight topics of DMEXCO 2019

 "Trust in you" was the motto of DMEXCO 2019 and therefore trust was the focus of many lectures, panels and discussions with exhibitors. Because trust is not only important in the private sphere, but also in relationships between people and ...

CX Optimization: Fast or accurate? Answers from Zalando, konversionsKRAFT & Co

When it comes to customer experience optimization, the focus is on the exact approach. But here speed often competes with accuracy. Therefore, companies have to weigh carefully and choose between a very fast but possibly less data based ...
< 1 2 3 4 5 ... 7 >

Mehr Insights zur CX-Optimierung?

Jetzt Dein Whitepaper sichern und von Top-Experten wie Zalando, konversionsKRAFT & Co lernen!

Kostenlos herunterladen

Subscribe to our monthly newsletter