Sven Verborg

Sven Verborg
Sven Verborg ist ein Digital Native mit langjähriger Marketing und Technologie Expertise insbesondere im B2B Umfeld.  Als interessierter Beobachter der Tech, E-Commerce und Digital-Branche ist er stets top informiert!
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Recent Posts

odoscope impressed at the DMEXCO with Situationalization

"TAKE C.A.R.E." was the motto of DMEXCO 2018, with the focus on relevant content for everyone. A good reason for us to participate in this year's Unilever Foundry Start-up Hatch Pitch in addition to a larger trade fair stand. Because the odoscope ...

Expert interview: Tomorrow's shopping - these are the visions for the future of Thomas Gottheil (frontastic)

Thomas Gottheil, opinion leader in the German e-commerce scene and founder of Frontastic, talks to us in an interview about his exciting vision of tomorrow's shopping. We look at the development of retail to this day, discuss current challenges such ...

Experience situationalization at DMEXCO 2018

The motto of the DMEXCO 2018 is: “Take C.A.R.E.”. The trade fare is reinventing itself as the focus at DMEXCO will be on relevant content for everyone. We have been enabling our customers with our user-centric approach for years. Because odoscope ...

ODOSCOPE rocks Stanford with Situationalization

Our CEO Ralph Hünermann had the amazing opportunity to present our unique approach of situationalization in the tech hotspot Silicon Valley, California. The presentation was delivered on the 8/8/2018 to a selected group of high level executives of ...

Situationalization: the power of situations

It is common sense that humans react differently according to their situation or the circumstances. They are also more or less susceptible for shopping different products or listening to marketing messages depending on their current situation. We ...

3 Omni-channel Tips for Shop Operators

From multichannel to omnichannel: The future of shopping is everywhere Shopping where and when you want, on every device and in every possible situation. This is the user behavior that will determine the shopping of the future. A few years ago, this ...
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